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Email Marketing

Want to increase your email response rates and boost conversions?

Take advantage of our professional-grade and affordable DIY email marketing products and packaged solutions to increase opens, click-throughs, opt-ins and conversions - and drive more leads into sales.

Our online email marketing solutions employ proven email marketing best-practices and contain complete strategies, tactics, advice and task-specific content outlines to construct and conduct email campaign sequences to drive sales from your customer and prospect list assets.

You have two types of email campaign solutions to choose from:

  • Do-It-Yourself Email Campaigns – Downloadable information products that contain
    step-by-step tactics and instructions, plus content outlines, ready for you to customize
  • Packaged Email Campaign Solutions – Want to have it done for you? Using our DIY Launch email campaign templates, we will apply our experience and best practices to give you a packaged, turnkey solution for a fixed price.

These email campaign solutions are available as:

There are differences in the tone and approach used when marketing to B2B audiences versus  B2C audiences, so you can choose a campaign or an approach that best suits your target audience and market.

The key to email marketing success is in building a community of highly-qualified buyers that are interested in what you have to say and offer, then building the bonds of trust that will earn you an above-average sales conversion rate.

Rather than place the selling pressure up front trying to make a quick sale, it is more effective to invest some time educating prospects and building increased interest and desire for the solutions you will offer them at some point later.

Once interest and desire is created within the prospect's mind, the bonding process begins, where you strive to anchor strong positive associations and preferences for your company and product.

Once you have successfully created these bonds and associations, you then focus on increasing trust and developing an online relationship with the prospects.

Ultimately, you want to enable prospects to feel like they have actually decided for themselves that they want to buy from you (and not that they were forced into a buying decision).

We also offer The Precision Marketing System™, a product for creating story-based email campaigns
you can use to repurpose your existing testimonials and case studies into powerful email marketing campaigns that drive leads into sales.

Download our FREE Launch Leverage Report to learn more about how these online email campaign sequences are applied to drive sales from your prospect and customer list assets.

 

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DIY Email Marketing Campaigns:

4-Day Discount Offer Campaign

7-14 Day Holiday/Special Offer Campaign

Success Story Email Marketing Campaigns

Business-to-Business (B2B) Product Launch Campaigns

Business-to-Consumer (B2C) Product Launch Campaigns


Packaged Email Solutions:

Packaged Email Campaigns

Packaged Product Launch Campaigns


Tools:

Email Campaign ROI Calculator


Breakthrough Story-based Marketing Campaigns

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