The Stairway to Affiliate Heaven™
A comprehensive approach to creating new revenue streams for your business by attracting more JV partners and affiliates...
and then getting them to actually promote your products for you!
Attracting the right affiliates to join your program is hard enough, but motivating them to take
action and promote consistently is where the big money is made.
A high-performance Affiliate Program involves much more than signing up affiliates,
supplying them with ad materials, and tracking their progress and payments. And now you can
have a new Affiliate Program that not only ATTRACTS new affiliates and JV partners, but
also TRAINS AND MOTIVATES THEM TO SELL your product or service!
Whether you already participate in affiliate marketing, or, if you are just getting started,
you can create new revenue streams for your business by attracting quality JV partners and
affiliates and then get them to promote your products for you!
What is a "JV Attraction" Affiliate Program?
The JV Attraction Affiliate Program is a turnkey program that implements the
proven JV Attraction Funnel™, which super-charges your business by enabling you to
add dozens to hundreds of motivated affiliates and partners, who increase your market coverage
and provide your business with increased leverage and superior ROI.
The JV Attraction Funnel consists of:
- JV Attraction Recruiting - Recruiting programs for locating and attracting JV partners and affiliates
- JV Attraction Page - Sales page and video which sells JV partners and affiliates to join your program
- Training and Motivation - Video how-to content, blog conversations and autoresponder emails
- Incentives to Promote - Recognition and Rewards that motivate and reinforce positive results
- More Sales and Profits - Both you and your affiliate and JV partners benefit from the increased
sales and profits that result from a well-organized, efficient program.
The program includes a JV Attraction Page which attracts affiliates to register for your program.
Everything is convenientaly accessed through a "Partner Portal", a WordPress-based JV blog and content site
which hosts training videos, links to promotional materials and other useful information for your JV and
affiliate partners. (see an example)
Why JV Attraction?
The JV Attraction Formula™ is a proven way to create and grow a network of joint venture
partners, super-affiliates and regular affiliates who promote your products and services.
To create this high-performance network of partners requires an effective end-to-end process,
which we create for you using the JV Attraction Formula.
Andy Hussong’s "F.A.S.T.E.R." JV Attraction Formula™ is a field-proven methodology and process for
attracting, motivating and profiting from JV partnerships and affiliates.
Find, Attract, Seduce, Train, Encourage, Recognize/Reward
We put the F.A.S.T.E.R. formula into practice for you. Our JV Attraction Affiliate Program will have you
attracting quality joint venture partners and affiliates - and making more sales - a LOT more!
Increase Sales and Build Your Lists
Gaining business leverage through JV partners and affiliates increases your sales immediately, while also building your
lists bigger, which provides you with a valuable asset with residual value you can use to continue growing sales over time.
Increase your sales results and profits through high-leverage JV partnerships and super-affiliates.
Increase your number of qualified affiliates, and motivate them to take action and promote your product or service.
Grow your list and create a high-value asset that will enable you to sustain your sales over time.
Use our fifty-five years of experience with product marketing, software development,
marketing communications and launch specialty expertise to create an Affiliate Program that not only attracts
affiliates, but also motivates them to sell!
Implement an effective "JV Attraction" page, plus a comprehensive JV Attraction Funnel™,
to get affiliates on board and promoting your product or service.
Identify and address any gaps or shortcomings you may have in the existing affiliate program you are implementing today.
Installing a JV Attraction Affiliate Program can increase your sales results and profits, by helping you acquire and maintain
high-leverage JV partnerships and super-affiliate relationships that will make you money for years to come!
Here's What You Get
You get a Complete Turnkey Portal with the Specific Development Services of Your Choice, including:
Content development:
- JV Attraction page
- JV Attraction page affiliate program video
- Quick Start page
- Quick Start video
- JV Blog “Welcome Overview” video
- Other related videos, PowerPoint™ and text-based content as requested
- Concept, sequence and develop email auto responder content
- Concept and content development for Affiliate promotional tools (banners, PPC ads, etc.)
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| JV Attraction Page |
JV Attraction Portal |
Technical development:
- Get an Affiliate Program based on the JV Attraction Formula™ with client-approved navigation, structure and content
- Have us install and interface an email auto-responder
- Get video and/or audio-based content recorded and packaged using Camtasia Studio and FlowPlayer
Consultation:
- Advice/strategy re: affiliate back-end system to choose for Affiliate Program (ClickBank, Post Affiliate Pro, AMember, etc.)
- We can also interface with your Webmaster re: JV Attraction Affiliate Program integration
Take a look at our JV Attraction Affiliate Program
for a sample of what you can get!
Contact us today for a discussion and to receive a no-obligation quote!
What We Do
WinningWare provides the tools and services businesses use to:
- Launch businesses, products, membership sites and professional services with the maximum impact, sales and profit
- Accelerate and increase product adoption by creating communities of buyers and healthy affiliate ecosystems
around your products, websites and company
- Increase sales by leveraging existing company and partner assets - email lists, content and know-how
Executive Team
Rick Braddy, President & CEO
Rick brings a unique combination of business, Internet marketing, enterprise and corporate marketing
and high-tech experience together into a cohesive, powerful array of capabilities for identifying sources
of business leverage and generating business growth.
Rick Braddy is the former Chief Technology Officer of Citrix Systems, Inc. (NASDAQ: CTXS), a
billion-dollar-plus manufacturer and marketer of application delivery and virtualization software.
During Rick's leadership tenure at Citrix, the company's revenues grew from a $527 million single product
company to more than $1.4 billion as a diversified, top-10 global software powerhouse.
As Chief Technology Officer (CTO) of Citrix's Virtualization Systems Group, Rick was responsible for
technology and business strategy, architecture and intellectual property for Citrix's application
delivery software for Windows applications and Windows desktops.
Prior to becoming CTO, Rick also served in Product Line Executive/GM, VP Product Management, and VP Product
Marketing roles. As VP Product Marketing, Rick organized and led global product launches.
Jeff Sulma, SVP Marketing
Jeff Sulma brings 30 years of marketing management and marketing communications experience,
in computer hardware and software, biotech and telecommunications industries.
His marketing and management experience spans direct marketing, marketing communications, video production,
copywriting, positioning and messaging, plus online and email marketing.
Jeff was a partner and creative director of a marketing communications firm for 19 years. He has been
involved in a number of product road shows, tradeshows and product introductions, both as a content
developer and project manager.
He’s art directed and written many kinds of marketing collateral - from brochures and mailers, to videos
and online content including product, landing and sales pages.
Jeff was heavily involved in launches at companies such as Texas Instruments, Compaq/HP, Spectral Genomics,
Perceptive Scientific Instruments, plus a number of smaller companies.
Jeff is an award winning video producer and copywriter, and the author of two screenplays.
Why Our Approach
We can help your company by building a relationship of trust and respect and
creating a community of affiliates and JV partners:
- Install an Affiliate Program to find and attract affiliate and joint venture partners
- Create messaging and content to get affiliates started promoting your product or service quickly and effectively
- Develop and install an auto responder email sequence to create bonding and trusted advisor status,
provide social proof and create an eager community of affiliates
Why Us
Our team can help you by applying an effective blend of talent and experience:
- Internet, product and direct marketing experience in both B2B and B2C
- Multi-industry experience, both enterprise and SMB
- Variety of marketing, management and leadership experience
We are trained and certified JV Attraction Partners, so we're qualified to assist you with
implementation of the JV Attraction program. And our services are backed by Andy Hussong, who
backs us up on your project as the affiliate and JV partner expert.
We work directly with you, so you have executive level partners on your project you can
trust to get your program implemented right.
Why Now
It’s easy to get started building a new Affiliate Program or getting your existing program upgraded
- Schedule a FREE review and discussion. We’ll share our impressions and give you a quote for any services you request.
- In most cases, we’ll be able to offer you a FIXED-FEE for the services chosen.
- The sooner you get started with your JV Attraction Affiliate Program™, the sooner you will be
attracting, training and motivating more affiliates to promote your product or service!
